This video explains our FACe chart — the structure of our organization and how each role contributes to the patient experience and the mission of Purpose Driven Chiropractic. The FACe chart shows not only our current roles and responsibilities, but also the positions we are developing and preparing to hire for as we continue to grow. This helps each team member understand where we are today and where the practice is headed.

As you watch, pay attention to:

• The functions of the practice (clinical care, patient experience, operations, community & growth)

• The accountabilities within each function and how they support patient outcomes

• How your role fits into the greater whole

• The future roles and opportunities that exist as we expand our impact

• How collaboration and communication flow across the team

This chart is not about hierarchy — it’s about clarity, ownership, and direction. When everyone understands their lane and the lanes around them, the team operates more smoothly and families feel supported from the moment they walk in. The FACe chart also gives a clear picture of the pathways for professional development, training, and leadership inside the practice.

Take time to see where your work fits today — and where you may grow from here.